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2023

Holiday Finder - Rebranding

The main challenge was to create a unique and distinctive identity while preserving key branding elements such as the logo, primary color palette, and fonts.

ABOUT HOLIDAY FINDER

You know how, when you’re searching for a vacation, you end up with countless open tabs trying to compare options and find the ideal trip? That’s exactly what Holiday Finder solves. It compares thousands of sites to bring you the best options.

Team Credits

Studio DMWA.CO

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Dynamic Grid

Illustrating the flexible search capabilities Holiday Finder offers, providing millions of options for the ultimate personalized trip.

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Graphic Language

I centered the design around Holiday Finder’s core differentiator—their advanced algorithm, which sets them apart in a competitive market.

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I aimed to visually communicate the algorithm’s key values: innovative technology, dynamic adaptability, and a tailored, user-centric experience. The goal was to capture the essence of efficiency and personalization, making these brand attributes visually tangible.

style guide
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